As per the latest changes in algorithms of Google and other search engines, the UI/UX is been prioritize. After arrival of the artificial intelligence, Content is being treated as secondary element while the UI/UX is actually the primary thing where you get checked by Tech Giants. Just for an example, Sassacheck-gov.co.za is excellent for that. This site opens rapidly, design is impressive and the user put it's ID and other detail and get the output within 2 seconds.
